My background is layered: I studied marketing in college, started as a content creator myself, and eventually worked across PR, marketing agencies, and freelance brand work before landing a full-time role managing social media and brand strategy for a celebrity. Along the way, I’ve worn many hats in the industry—and I’ve built a reputation for making content feel effortless, elevated, and on-brand.

I’ve created for beauty, fashion, wellness, food, and lifestyle brands—both behind the camera and in front of it. I’ve worked with salons, jewelry labels, snack brands, and high-profile personalities. And no matter the client, one thing remains the same: I care about content that not only looks good—but performs well.

From sourcing shoot locations to helping with styling, from curating the vibe to executing the shot—I understand how to bring a brand vision to life. I know the trends, the places, and the aesthetic details that matter. Whether you’re building a brand from scratch or refreshing your presence, I’m here to make your content experience both seamless and collaborative.

I’ve lived in NYC, LA, Paris, and Costa Rica—so my creative perspective is globally inspired, but always tailored to your unique voice. Now, I’m based in New York City and focused solely on providing high-touch content packages to brands and individuals who are ready to level up!

I’m not here to manage your socials—I’m here to deliver the assets you need to grow.